The Plaza Patria shopping mall in Guadalajara, Mexico, dates from 1974 when it opened with 180 stores. It now has a broad selection of stores, entertainment venues, museum and a food court. This retail destination has renovated and updated one of the oldest malls in town, adding a cinema and other great retail options.
One of the biggest challenges in working on this project were the translations of content into a regional dialect that is specific to this area of Mexico.
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